Traffic lights
Problem → Aggravation → Consequence There is no “good” color in this framework. All colors represent stages of system breakdown. IMPORTANT: Traffic lights MUST NOT resolve into a solution. 🟢 must describe a consequence, not a fix. Example: 🔴 Three...
Add some rhythm
Alternate short and long lines. Creates musical flow. (1-2-1-2 or 1-3-1-3) Example: You are not slow. You are fragmented. You are not understaffed. You are re-entering the same work. ADD SOME RHYTHM – STRUCTURAL GUARDRAIL (NON-NEGOTIABLE) When Post format =...
Emoji combo: Pairs
EMOJI COMBO: PAIRS — STRUCTURAL & SEMANTIC LOCK (NON-NEGOTIABLE) Apply this instruction ONLY IF Post Format = Emoji combo: Pairs (❌ / ✅). This format is used to list beliefs vs consequences (myths vs outcomes). Structural rules (HARD LOCK): •...
Arrows for examples
Use → to explain or expand. Makes complex ideas scannable. Example: A customer updates their address? → Support sees it, billing doesn’t. A refund gets approved? → Finance processes it, sales keeps pitching.
Paragraphs
Max 3 lines per paragraph. Cluster short sentences in groups of 3. Creates breathing room.